Inside Scoop

We’ve decided to stop our monthly newsletter… April Fools! This month we're talking about all the foolish things that you SHOULD NOT buy into. From gimmicky marketing tactics to outdated strategies – #DontBeAFool, stick with Calypso

Just because you’re a small business owner, doesn’t mean you don’t deserve big success! But an important step in making it big is really putting in the effort to set yourself up for success

February only means one thing: LOVE!
Now, you’ve probably heard of the famous 5 love languages… but did you know that there are 5 languages of brand love? And if you don’t speak these languages,

HAPPY NEW YEAR! Of course, January is a time for fresh starts and new beginnings – and as you’ve probably seen on Instagram, everybody and their mom is on some kind of a wellness kick

‘Tis the season to wrap up work, close the doors, eat a lot of good food and spoil your friends and family. Calypso will be taking a break from 15 December 2022 to 11 January 2023, and we can’t wait to spend quality time with our loved ones! Of course, just like you, we still have a lot of Christmas shopping to do

Inspiration is a weird and wonderful thing – you never know when it might strike and how long you’ll have to wait. So, sometimes it helps to give it a nudge! Now, a tried and trusted méthode d'inspiration (yeah okay, we Google translated “method of inspiration” to French) is to constantly be aware

Okay, before we start, we need to set the record straight: We have no beef with big agencies – in fact, we’ve all worked for big agencies at some point in our careers. We believe that there is room for all of us in this industry, and everyone has their “niche”.

When your agency asks you for “content” for the millionth time, you sigh. What does that even mean!? Well, you’re in luck because this month,

Like any industry, marketing and advertising has some zinger words that don’t always make a lot of sense. Now, unlike other agencies, we want to help the world understand what these terminologies

This month over on la’sociale media we’re talking all about our favourite things – anything fun and fabulous to get us through this dreadful winter, right? But guess what ranked at the top of our list of favourites: YOU, darling!